The Red Angle Resolution :: Libro 52
‘Tis the day for resolutions, right? Things we’ve been thinking about for some time… until we arrived at the logical calendar-based conclusion. Aha. This will be my New Year’s resolution. I’ll...
View ArticleLibro 2/52 :: Poke The Box by Seth Godin
“This guy is a genius. Buy all his books. Read them once each year.” I wrote that about Seth Godin here. And I’m following my own advice. But before I dive into Poke The Box, I’ll briefly...
View ArticleLibro 3/52 :: Gone Girl by Gillian Flynn
Gone Girl is good. Very good. I anticipated reading only a handful of fiction books in the Libro 52 Challenge, but I may read more if they are anything like Gone Girl. Witty, fast-paced,...
View ArticleLibro NA/52 :: Profiles In Courage by JFK*
Profiles In Courage is proof that it’s easier to buy a Pulitzer than write a good book. Or… maybe it’s proof a good ghostwriter is worth his weight in gold? Or maybe it’s further proof of The...
View ArticleLibro 11/52 :: FDR by Jean Edward Smith
Remember back in the mid-2000’s when there was a run on musical biographies? Jamie Foxx as Ray Charles. Joaquin Phoenix as Johnny Cash and Reese Witherspoon as June Carter. Hopefully Lincoln...
View ArticleLibro 12/52 :: The Cluetrain Manifesto by Locke, Searls, Weinberger + Levine
You know how you remember subtle details in your life when something BIG happens? What shirt you wore. What the weather was like. What co-worker was annoying you. What you did right after IT...
View ArticleLibro 13/52 :: One Click by Richard Brandt
I love Amazon.com. But in a different way than other brands I love. Amazon doesn’t inspire like Nike. Amazon doesn’t amaze like Apple. No, I love Amazon.com like I love an appreciating...
View ArticleLibro 14/52 :: HBR Guide to Persuasive Presentations by Nancy Duarte
Simply put: If you use Power Point, speak publicly, or otherwise attempt to reach an audience with a message or story – buy this book. It will be a fantastic reference guide for a long time....
View ArticleLibro NA/52 :: James K. Polk by Walter Borneman
Sometimes you don’t pick the book… sometimes the book picks you. I felt that vibe with this book. Sometimes the book picks wrong. James K. Polk jumped off the rack at me. Since I didn’t know...
View ArticleLibro 17/52 :: The Thank You Economy by Gary Vaynerchuk
If you are not familiar with Gary Vaynerchuk, you should be. Gary Vee (@garyvee) is the living, swearing, New York Jets-loving proof of the value, differentiation, and scale that can be applied...
View ArticleLibro 19 + 20/52 :: Thunderstruck by Erik Larson + In Cold Blood by Truman...
I went on a true crime binge over the past few weeks. The similarities in these 2 books mean you get a two-fer-one Libro 52 update…. If I told you about a famous author writing a book set in the...
View ArticleLibro 22 + 23/52 :: Down & Dirty Pictures by Peter Biskind + Makers by Chris...
Making quality things people want & need, admire & appreciate – that’s what we all strive for. Maybe it’s a lesson plan to share knowledge. Maybe it’s a better way to deliver rebar...
View ArticleLibro 24/52: Tales From Q School by John Feinstein
Over the 4th of July holiday, I played 18 holes of golf at The Meadows at Grand Valley State in Michigan. Prior to teeing off, I learned the course regularly hosts Division II national...
View Article9 quick ways to avoid making eye charts (unless you’re an eye doctor).
Never in the history of humankind have there been so many ways to communicate. Yet we rely heavily on emails and good ole fashion handouts on 8.5 x 11. In that case, here are a few tips to make your...
View ArticleThe key to developing muscles like Will Ferrell & Richard Bachman.
I’m currently tearing thru James Altucher’s book, Choose Yourself, in my Libro 52 Challenge – my weekly reading schedule. Altucher tells a story about an author. The author had managed to eek out a...
View ArticleLibro 30/52 :: Lexicon by Max Barry
It’s been said all you need for a good story is a girl, a gun and some conflict. Lexicon, a fiction thriller by Max Barry, has those in spades and then some. It’s got a global conspiracy theory....
View ArticleLibro 33/52 :: The No Asshole Rule by Robert Sutton
The term “asshole” assigns a specific set of attributes to an individual that no other word can. Jerk is different. Jackass is too broad. Jagoff is close, but not quite. We all work with assholes....
View ArticleLibro 36/52 :: Inside The Box by Drew Boyd and Jacob Goldenberg.
I’m a big fan of AMC’s The Pitch. Each week, 2 advertising agencies go head-to-head for the opportunity to represent a brand like Little Caesar’s or 1-800-FLOWERS or Gibson Guitars. You’d think...
View ArticleLibro 37 + 38/52 :: The Power of Less by Leo Babauta + Wild by Cheryl Strayed
Over the past year, I’ve been on a journey to Less. The easy part has been shedding the physical belongings. Owning 2 sets of golf clubs for my 30 handicap… silly. Keeping every book I’ve ever read…...
View ArticleLibro 41/52 :: Trust Me, I’m Lying by Ryan Holiday
Conversation ca. Q2 2010…. WEB GUY “Ya know, we guarantee high Google rankings. We’ve got writers who specialize in Google algorithms. They craft SEO-friendly (Search Engine Optimization) online...
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